UNLIRICE
ART DIRECTOR: Nod Young / Guang Yu
DESIGNER: Nod Young / Han Lu
YEAR: 2019
CLIENT: UNLIRICE Japan
"Compared with music, we are more concerned with status and voice of the musicians behind the music itself."
UNLIRICE, a record label originated in Japan, always seeks independence and difference from the trends.
UNLIRICE cares about the underground musicians in Asia, and it looks around for such a group of people everywhere to record the musical thoughts worth spreading. We have designed the logo of UNLIRICE in a seemingly random way, covering the text information with doodled straight lines. Behind the messy visual perception, there is a construction of uniform, integral and standardized design system, which can be said to be an organized chaos.
UNLIRICE, a record label originated in Japan, always seeks independence and difference from the trends.
UNLIRICE cares about the underground musicians in Asia, and it looks around for such a group of people everywhere to record the musical thoughts worth spreading. We have designed the logo of UNLIRICE in a seemingly random way, covering the text information with doodled straight lines. Behind the messy visual perception, there is a construction of uniform, integral and standardized design system, which can be said to be an organized chaos.
“与音乐相比，我们更在意音乐背后音乐人的状态与发声。”
UNLIRICE 是一家始于日本的音乐厂牌，追求独立，不苟同于潮流。
UNLIRICE 关注全亚洲的地下音乐人，从人群中寻找，在街头上发现，记录、传播有价值的音乐思想。我们用一种看似随意的方式进行设计，将信手涂鸦的直线覆盖在文字信息之上。在毫无原则的视觉感受背后，是统一性、完整性和标准化设计系统的建立，是一种有组织的混乱。
UNLIRICE 是一家始于日本的音乐厂牌，追求独立，不苟同于潮流。
UNLIRICE 关注全亚洲的地下音乐人，从人群中寻找，在街头上发现，记录、传播有价值的音乐思想。我们用一种看似随意的方式进行设计，将信手涂鸦的直线覆盖在文字信息之上。在毫无原则的视觉感受背后，是统一性、完整性和标准化设计系统的建立，是一种有组织的混乱。
