INFO

MINIMAL CARD



DESIGNER: Guang Yu
YEAR: 2015-2016
CLIENT: 达令 DARLING.COM
It is indeed quite rare these days when people send each other greeting cards. This is partially because some old habits are replaced by new ones, and partially because card products are outdated and phased out. Of course, there are other reasons: we have nothing to say on the card. And this is true with our cards: they require you to say nothing.

In a set of Mini Card, which comprises six cards, you can find sounds of six types of animals, birds and insects: cat, dog, wolf, pig, crow and bee. They go with 12 colors of paper, and 6 visual curves indicating the sounds. The cards are just small enough to accommodate one word. No more words there, for you don’t need an extra one.
人与人之间互赠卡片确实不那么常见了,有些是老的习惯被新的习惯取代了,有些是产品意识没有跟上时代的脚步而被淘汰,还有一些是确实无话可说——我们做的卡片,就是不需要你说什么。

在这一套共六张的Mini Card 中分别有六种动物的叫声:猫、狗、狼、猪、乌鸦和蜜蜂,对应选取12种色彩不同的纸张搭配,还有六条表示声音的视觉曲线。卡片极小,小到只容得下一个词,刚刚好,甚至一个字也嫌多,

因为确实不需要你说什么。



© A BLACK COVER DESIGN, INC.


BEIJING & LOS ANGELES, 2015-2024.