Child Cake
ART DIRECTOR: Guang Yu / Nod Young
DESIGNER: Fan Zu
YEAR: 2019
CLIENT: 廿一客 21 Cake
When we designed this child cake for 21 Cake, we tried to imagine our childhood cravings for
a piece of cake: a colorful dream, a group of mighty animals, a mouthful of sweet cream… This is the dream in the heart of a child. In the relationship between animals and cakes, we
retained the original design concept: children together with their parents, put the animals on the cake. This behavior bears their sweet memories of placing candles on cakes with their
families in the childhood.
我们为廿一客设计这款儿童蛋糕时,努力想象儿时对于一块蛋糕的渴望:一个色彩缤纷的梦,一群浩浩荡荡的动物,一口香香甜甜的奶油 …… 这就是孩子心中的梦想。在动物与蛋糕的关系上,我们保留了最初的设计构想:让孩子和父母一起,把动物们放在蛋糕上。这个行为承载了童年时与家人一起在蛋糕上布置蜡烛的美好回忆。
![](https://freight.cargo.site/t/original/i/5b5d6d9b9fca0841964241a0adddae2b2ad9cce640bcb064cc9c3b9c6bb83019/21cake-1_1.jpg)
![](https://freight.cargo.site/t/original/i/b926a0483d0dc45c0a34465c29a4c8ab7fc305fad03da50e416c7f45a26e430b/21cake-2_2.jpg)
![](https://freight.cargo.site/t/original/i/5ea990ab5d4f898ad7d192b24ba901520b8165a12735d8179466bb48549f387c/21cake-3_3.jpg)
![](https://freight.cargo.site/t/original/i/307b9e3fa2da7a0b0211f5c43339552546349db262c380d846176c42a2eb8f4a/21cake-4_4.jpg)
![](https://freight.cargo.site/t/original/i/dee40caa47e7c69f1cecde5422d184b94cbb34528a1192a26cf5446a2a41b99d/21cake-5_5.jpg)
![](https://freight.cargo.site/t/original/i/b160687cb4159894bdfb87416939fd9e04e2cd667099a069523acba60845266a/21cake-6.jpg)